How to Participate

To join the LiveArt Private Sale on the Magic Launchpad, follow these steps:

  • Create a Magic Launchpad Account:  Sign up for an account on Magic Launchpad.
  • Complete KYC: Verify your identity by completing KYC through SumSub or by verifying your Binance BABT.

The Private Sale is available to all Magic Launchpad users and will be conducted as a Fair-Share (Pro-Rata) Sale. In this system, your allocation is determined by the size of your deposit relative to the total deposits in the pool — the larger your deposit, the bigger your allocation.

After the sale ends, any unused portion of your deposit will be refunded automatically.

For an even greater allocation, you can activate the Turbo-Charge feature, which boosts your potential allocation by up to 500%!

Introduction

Supported by industry-leading investors such as Binance Labs, Hashkey Capital, Animoca Brands, and Samsung Ventures, LiveArt is redefining art as an asset class, using blockchain technology to open up new avenues of ownership and engagement. With a Web3-native team behind multiple IPOs and major Web2 exits (including Viacom, Christie's, and Sotheby's), LiveArt provides an innovative platform for traditional and digital art investments. Through blockchain, AI analytics, and a tokenized ecosystem, LiveArt enables both new and seasoned investors to experience art like never before, making it a tool for both enjoyment and financial growth.

Key Features

  • Multi-Chain Compatibility: LiveArt integrates with major blockchain networks, enabling global accessibility and the flexibility for users to interact with their assets across different chains.
  • AI-Powered Analytics: LiveArt leverages a proprietary database of over 10 million data points to provide real-time insights into artwork valuations, market trends, and predictive data. This allows investors to make informed decisions with transparency and depth that traditional markets lack.
  • Fractional Ownership: The platform enables fractional ownership of blue-chip artworks, allowing users to invest in high-value pieces at a fraction of the cost, democratizing access to iconic assets typically reserved for elite collectors.
  • Gamified Experience: Through the $ART Points Universe, LiveArt encourages user engagement by offering quests, interactive elements, and rewards that foster community involvement. Users earn points by participating in the ecosystem, incentivizing a deeper connection to the art they invest in.
  • DeFi Integration: LiveArt combines art with decentralized finance by offering products such as art indices and on-chain loans. These options bring liquidity and traditional financial mechanisms to the art market, allowing users to access advanced financial tools to support their art investments.

Achievements / Market Traction

  • 12M+ unique active wallets, with over 1M+ weekly active wallets.
  • 20,000-25,000 on-chain DAUs through smart contract interactions.
  • 1.4M+ social media following, including an active 450,000+ Twitter/X community.
  • A 30M+ global reach spanning high-liquidity chains, top wallets, social quest platforms, marketplaces, and crypto KOLs.
  • Ranked as a Top-15 Telegram mini-app by on-chain user engagement on TON.
  • Among the Top-5 Polygon projects by on-chain transactions.
  • Recognized as the #1 provider of global art market data and analytics.

Problem and Solution

Traditionally, art investments have been exclusive to affluent collectors due to high costs and limited accessibility. This exclusivity has excluded a broader audience and created barriers to entry in the art market. LiveArt addresses these challenges by using blockchain to offer fractional ownership of high-value physical artworks, thus lowering the financial barrier. Through AI-driven analytics and transparency-enhancing tools, the platform provides a level of insight rarely available in the art world. Gamified engagement features make the platform accessible and enjoyable for all, while blockchain-enabled transparency and ownership provide a safe and innovative way to democratize art.

Investors/Backers

LiveArt is backed by prominent investors and key stakeholders in the blockchain and finance industry, including:

  • Binance Labs
  • Animica Brands
  • Hashkey Capital
  • Samsung Venture Investment
  • OKX Ventures

Business Model

LiveArt operates on a multi-faceted revenue model designed for sustainable growth and diversification:

  • Trading Fees: The platform generates fees from transactions involving high-value artworks on its Global Trading Floor, where collectors can buy and sell iconic pieces.
  • NFT Sales and Royalties: Through its Digital Art Studio, LiveArt offers limited-edition digital collections, earning from primary sales and ongoing royalties on resales.
  • Data Licensing: The platform licenses its proprietary AI-powered art data, offering insights to institutions, collectors, and other stakeholders interested in real-time market trends and valuation data.
  • Fractional Ownership Fees: LiveArt offers fractionalized investments, allowing users to own parts of iconic art assets, and generates revenue from ownership fees.
  • DeFi Products: Art indices, on-chain loans, and liquidity options make art assets more dynamic and accessible, introducing traditional finance mechanisms like indices and loans into the art investment space.

Token Utility

The $ART token fuels the LiveArt ecosystem and provides holders with exclusive benefits:

  • Exclusive Access: Grants token holders access to unique art collections, limited edition NFTs, and high-profile art drops.
  • Fractional Ownership: Token holders can participate in fractionalized ownership of iconic assets, democratizing access to high-value art.
  • Rewards and Staking: The platform encourages engagement through a staking and rewards system, where users earn for active participation in the ecosystem.
  • DeFi Products: $ART token holders can access art indices and loans, participate in governance, and utilize various financial products that enhance the art investment experience.
Token utility

Tokenomics

Tokenomics diagram

Roadmap

  • Q4 2024: Launch of $ART token and introduction of gamified Real-World Asset (RWA) purchasing.
  • Q1 2025: Launch of a secondary marketplace for fractional art ownership and rollout of onboarding campaigns to grow the user base.
  • Q2 2025: Expanded multi-chain compatibility to reach a wider Web3 audience.
  • Q3 2025: Onboarding of Web2 users to bring new collectors to the blockchain, enabling broader participation in fractionalized art ownership.