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BULB

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About BULB

BULB is a Web3 Social Media Platform where ideas, passion and engagement are all rewarded. As it stands, BULB is one of the first Do-to-Earn blogging platforms built on the Solana blockchain, and we are driven to popularise the concepts of Write-to-Earn (W2E) and Read-to-Earn (R2E). We are proud to be part of the Web 3.0 movement and at the forefront of disrupting the way people read and write online. In essence, BULB is a crypto-based blogging platform where you can W2E and R2E. BULBmojis can be earned by writing, reading, reacting to, commenting on, and sharing blog posts on the platform. The more BULBmojis a user collects, the more BULB Tokens they can earn. BULB Tokens can be spent on premium content, NFTs, energy, boost posts and other powerful token use cases exclusive to the platform. This creates a circular economy, where engagement is the currency.

BULB is a blockchain-based blogging platform that integrates Write-to-Earn (W2E) and Read-to-Earn (R2E) models, allowing users to earn cryptocurrency for their engagement with content. Operating on the Solana blockchain, the platform offers a decentralized ecosystem where users are rewarded for writing, reading, reacting to, and sharing blog posts. This innovative approach is part of the Web 3.0 movement, which seeks to give users ownership of their contributions and the value they create, breaking away from traditional Web 2.0 models where platforms capture most of the value generated by users.


At its core, BULB aims to democratize the way content creators and consumers interact, offering a unique solution to the problems of centralized control, data privacy, and the monetization of user-generated content. By introducing BULB Tokens as a form of currency, the platform creates a circular economy where user engagement fuels token distribution. Users can earn tokens, stake them for additional rewards, or spend them on premium features like Article NFTs and BULBmoji NFTs.

BULB represents a groundbreaking shift in how content creation and consumption are monetized in the digital space. Unlike traditional Web 2.0 platforms that rely on advertising revenue, subscriptions, or the sale of user data, BULB leverages blockchain technology to create a peer-to-peer reward system. This system ensures that users are rewarded directly for their contributions, whether they are creating content, consuming it, or engaging with it in other ways.


The platform operates on the Solana blockchain, chosen for its scalability and fast transaction speeds. This allows BULB to process user interactions efficiently and ensures that the token economy remains sustainable as the platform grows. The BULB Token is at the center of this economy, serving as the currency for all transactions on the platform, including payments for premium content, boosting posts, and purchasing NFTs. The platform’s deflationary tokenomics model, where 25% of all on-platform spending is burned, ensures that the supply of BULB Tokens decreases over time, potentially increasing the value of the tokens as demand rises.


At the heart of BULB’s engagement system are BULBmojis, which users earn by performing various actions on the platform, such as writing, reading, commenting, and reacting to blog posts. These BULBmojis are divided into categories like Writer, Reader, Reactor, and Sharer, with each category representing a specific type of engagement. The more BULBmojis a user collects, the more BULB Tokens they can earn, creating a gamified experience that encourages continued interaction. Users can also stake BULB Tokens to boost their earning potential, receiving multipliers based on the amount of tokens they hold.


BULB also introduces Article NFTs, allowing writers to mint their blog posts as unique, tradable digital assets. Once an article is minted as an NFT, the owner can continue earning points from user interactions, even if the article is sold or traded on the platform’s marketplace. This opens up new revenue streams for content creators, offering them the ability to monetize their work in ways that go beyond traditional advertising or subscriptions.


In addition to providing financial rewards for content creation and consumption, BULB incorporates a community-driven governance model. This allows users to participate in moderating content through the Report-to-Earn and Moderate-to-Earn systems. Users can flag inappropriate or low-quality content, which is then reviewed by moderators. If a report leads to content being removed, the reporting user is rewarded with additional points and tokens. This system helps maintain the quality of content on the platform while empowering the community to take an active role in governance.


BULB’s competitors include platforms like Mirror.xyz, Steemit, and Publish0x, which also focus on tokenizing content creation and rewarding users for engagement. However, BULB differentiates itself through its unique combination of W2E, R2E, BULBmojis, and Article NFTs, providing more opportunities for users to earn and monetize their content. Additionally, BULB’s focus on community governance and decentralized moderation further sets it apart from its competitors, offering a fairer, more transparent platform for both creators and consumers.


In conclusion, BULB is a pioneering platform that redefines how users engage with content in the digital space. By integrating blockchain technology and a decentralized reward system, BULB offers a more equitable and transparent alternative to traditional content platforms, empowering users to earn real value from their contributions.

  • Decentralization and Ownership: BULB is built on the Solana blockchain, which ensures that users retain ownership of their content and rewards. Unlike traditional platforms where user data is monetized by centralized entities, BULB offers a decentralized alternative where content creators and consumers capture the value they generate.

  • Earn BULB Tokens for Engagement: BULB introduces the Write-to-Earn (W2E) and Read-to-Earn (R2E) models, allowing users to earn BULB Tokens by writing, reading, reacting to, and sharing blog posts. Every interaction on the platform is rewarded, making BULB a unique platform where user engagement directly translates into cryptocurrency rewards.

  • BULBmoji System: The BULBmoji system gamifies the platform by awarding users digital assets based on their actions. These BULBmojis accumulate points, which are then converted into BULB Tokens. Users can enhance their earnings by collecting more BULBmojis or by staking tokens to receive multipliers. This system adds an element of fun and competition, encouraging users to remain active on the platform.

  • Article NFTs: Writers can mint their blog posts as Article NFTs, turning their content into a tradable asset. These NFTs can be sold or traded on the platform’s marketplace, providing writers with new ways to earn revenue from their work. Additionally, Article NFT owners can continue earning points from interactions with their content, even after selling or trading the NFT.

  • Deflationary Tokenomics: BULB follows a deflationary token model, where 25% of all tokens spent on the platform are burned, reducing the total supply over time. This helps increase the value of the BULB Token as the platform grows, providing users with long-term earning potential.

  • Community-Driven Governance: BULB incorporates a Report-to-Earn and Moderate-to-Earn system, where users can report inappropriate content and participate in moderating the platform. This ensures that the platform remains a high-quality space for content creators and consumers, while also rewarding users for their contributions to maintaining the platform’s integrity.
  1. Sign Up on BULB:
    • To get started, visit BULB’s website and sign up for an account. You can either create an account using your email or connect through a Phantom Wallet, which is compatible with the Solana blockchain. Signing up with a decentralized wallet gives you direct access to the platform’s token economy.

  2. Set Up a Phantom Wallet:
    • If you don’t have a wallet yet, download the Phantom Wallet extension for your browser or mobile device. Phantom Wallet is a Solana-based wallet that enables you to interact with decentralized applications (dApps) like BULB. During setup, be sure to save your recovery phrase in a safe place, as it’s the only way to recover your wallet if you lose access.

  3. Start Earning BULB Tokens:
    • Once your account is set up, start engaging with the platform to earn BULB Tokens. You can earn tokens by writing blog posts, reading articles, reacting to content, and leaving comments. As you perform these actions, you’ll collect BULBmojis, which are converted into BULB Tokens based on a dynamic points system. The more you interact, the more you can earn.

  4. Use Your BULB Tokens:
    • BULB Tokens can be spent on platform-exclusive features such as premium content, NFTs, and boosting your posts for greater visibility. You can also stake your tokens to earn additional rewards and multipliers.

  5. Mint Your Articles as NFTs:
    • As a writer, you have the option to mint your blog posts as Article NFTs. This allows you to tokenize your content and earn revenue based on the interactions your article receives. To mint an article, simply go to your profile, select a blog post, and follow the steps to turn it into an NFT.

  6. Join the Governance System:
    • Get involved in the platform’s governance by participating in the Report-to-Earn and Moderate-to-Earn systems. If you encounter low-quality or inappropriate content, you can report it for review. If your report leads to the content being removed, you’ll earn additional points and rewards. You can also apply to become a moderator, where you’ll have the ability to review reported content and make decisions that impact the platform.
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BULB FAQ

  • Minting your blog post as an Article NFT on BULB is simple. After you write and publish a post, head to your profile and select the article you want to mint. Click on the "Mint as NFT" option and choose whether you want to mint it as a single-owner NFT or multiple-owner SFT. Once selected, you can mint the article directly on the Solana blockchain, turning your content into a tradable digital asset.

  • BULBmojis are digital rewards earned for completing various actions like writing, reading, reacting, and commenting on the BULB platform. These BULBmojis translate into points, and the more points you accumulate, the more BULB Tokens you can earn. Certain BULBmojis also give you energy savings and points multipliers, boosting your ability to engage with the platform and increase your earnings.

  • The Report-to-Earn system on BULB allows users to report low-quality or inappropriate content for review. If the report leads to the content being removed by platform moderators, the reporting user earns additional points, contributing to their weekly earnings in BULB Tokens. It’s a way for the community to maintain platform integrity while earning rewards for their efforts.

  • Yes, BULB Tokens are built on the Solana blockchain, meaning they can be traded on decentralized exchanges like Solana DEX. Once you’ve accumulated BULB Tokens from your interactions on the BULB platform, you can transfer them to your wallet and trade them with other cryptocurrencies or tokens. The tokens can also be staked or held for future platform benefits.

  • If you sell your minted Article NFT on the BULB marketplace, the new owner will receive all the points generated by interactions with that article. While you no longer earn points after the sale, you benefit from the initial sale price of the NFT. The buyer will then earn from the engagement your article receives on the platform.

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