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Centic

Centic

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About Centic

Centic offers zk-based compliance infrastructure to enable on-chain KYC without compromising user privacy. It helps dApps and protocols maintain regulatory compliance while preserving decentralization.

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Centic is a comprehensive Web3 intelligence platform designed to decode on-chain behavior through powerful analytics, segmentation, and engagement tools. By merging on-chain and off-chain data into a unified intelligence layer, Centic empowers builders, investors, and marketing teams to make data-driven decisions, personalize experiences, and drive sustainable growth in the decentralized ecosystem.

Whether you're tracking wallet activity, analyzing DeFi trends, or launching a community campaign, Centic offers the tools and infrastructure needed to extract actionable insights. The platform's rich entity-based profiling and AI-powered customer data solutions make it a game-changer for any Web3 project focused on scaling user engagement and product intelligence.

Centic redefines Web3 data analytics by delivering a complete Customer Data Platform (CDP) purpose-built for decentralized applications. The core challenge in Web3—decoding anonymous transaction data across thousands of tokens, wallets, and protocols—is solved by Centic through a sophisticated knowledge graph model that links wallets, DApps, CEXs, and NFTs to reveal meaningful behavioral and reputational insights.

The platform’s architecture combines on-chain transactions with off-chain metadata like social activity, enabling holistic profiling and segmentation. Through tools like Growth Intelligence, Wallet Intelligence, and the Entity-Oriented API, users can monitor user journeys, wallet loyalty, and market trends in real-time. For example, Centic’s AI-enhanced Marketing Automation module allows projects to generate content, target ideal segments, and schedule campaigns—all within one dashboard.

One of Centic’s standout offerings is the Entities Tracking feature. It allows users to observe whales, CEX addresses, and foundations, providing a transparent view of activity history, portfolio analytics, and scoring data. Insights like profit and loss history, DeFi protocol engagement, and on-chain movement patterns are presented with clarity, helping investors, protocols, and marketers understand both opportunities and risks.

The platform applies the PageRank Algorithm—borrowed from search engine technology—to rank the reputation of wallets, tokens, and DApps based on their interactions and relationships across ecosystems like Aave. Combined with its powerful User Journey Dashboards and Loyalty Scoring mechanisms, Centic delivers a strategic edge in community targeting and product growth.

Among platforms like Dune, Nansen, and Flipside Crypto, Centic stands out with its entity-centric architecture, dynamic profiling capabilities, and full-stack Web3 CDP. It’s not just a dashboard—it’s a powerful foundation for data-driven decisions and deep community engagement.

Centic provides an innovative suite of tools and features designed for Web3 growth, engagement, and intelligence:

Growth Intelligence: Analyze wallet and DApp behavior to identify user segments, trends, and campaign opportunities.
Wallet Intelligence: Track net worth, DeFi activity, profit/loss, and token loyalty to understand wallet behavior.
Marketing Automation: AI-powered content creation, auto-scheduling, performance analysis, and user targeting.
Entity-Oriented API: Access structured data for tokens, wallets, foundations, and projects via developer-friendly endpoints.
Web3 CDP: A Customer Data Platform that integrates on/off-chain activity for real-time segmentation and engagement.
PageRank Loyalty Scoring: Evaluate wallet and token reputation using relationship-weighted scoring for targeted campaigns.

Getting started with Centic is simple for Web3 builders, marketers, and investors:

Visit the Website: Go to Centic.io and explore the platform’s capabilities.
Create an Account: Sign up and access the full suite of CDP, Analytics, and Marketing features.
Explore Entity Profiles: Browse live data for wallets, protocols, tokens, and foundations, complete with reputation scores and activity metrics.
Use the API: Integrate intelligence into your product stack using the Entity-Oriented API for real-time analytics.
Engage with the Community: Join Centic’s active channels on Twitter, Telegram, Discord, and YouTube for updates and support.

Centic FAQ

Centic uses an entity-based intelligence model to analyze wallets, DApps, tokens, and even CEX and foundation addresses. Each entity has a detailed profile, showing holdings, transaction history, loyalty scores, and behavioral traits. This allows Web3 projects to identify whales, power users, and influencers within their ecosystem and take data-backed strategic actions.
Centic adapts the PageRank algorithm—originally used to rank web pages—to evaluate the reputation and loyalty of wallets and tokens. By analyzing interactions between entities, Centic calculates trust and influence scores that reflect wallet behavior, token holding patterns, and DApp engagement. This makes it easier to segment users by reliability, value, and activity level across ecosystems like Aave and Uniswap.
Yes. With Growth Intelligence and Wallet Intelligence tools, marketers can identify and segment high-value DeFi users based on net worth, interaction frequency, loyalty to tokens, and DApp usage. Centic also supports AI-powered campaign creation and audience targeting, helping teams reach the right users with precision and track engagement performance in real time.
Centic is not just a dashboard or analytics explorer—it is a full Web3 Customer Data Platform (CDP) that integrates on-chain and off-chain data into structured entity profiles. While Nansen and Dune focus on visualization and query layers, Centic offers marketing automation, behavioral scoring, real-time profiling, and actionable campaign execution tools in a single unified platform.
Builders use Centic’s CDP to track wallet behavior, loyalty points, and token sentiment across their ecosystem. With tools like User Journey Dashboards and Loyalty Leaderboards, teams can personalize rewards, content, and notifications. Whether building for DeFi, NFTs, or gaming, Centic’s platform enables scalable user engagement and retention strategies that convert anonymous traffic into loyal communities.