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Dapper Labs

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About Dapper Labs

Dapper Labs is the company behind popular blockchain-based games and digital collectibles like CryptoKitties, NBA Top Shot, and NFL All Day. They aim to bring blockchain technology to the masses through fun and engaging experiences.

Dapper Labs is a globally recognized innovator in the world of Web3 technology and blockchain entertainment. Known for revolutionizing the digital collectibles space with hits like CryptoKitties, NBA Top Shot, and NFL All Day, the company creates engaging and accessible experiences that empower users to own, trade, and benefit from their digital assets.


Built around the mission of making Web3 accessible to everyone, Dapper Labs enables fans, developers, and global brands to interact through a decentralized environment. Their proprietary blockchain, Flow, underpins their ecosystem and supports a new generation of scalable, user-first applications that offer real-world value.

Dapper Labs was established to bridge the gap between decentralized technology and mainstream entertainment. After its breakthrough with CryptoKitties, one of the first blockchain games, Dapper Labs captured global attention by showing how NFTs could be fun, collectible, and valuable. The success of CryptoKitties also exposed Ethereum’s scalability limitations, leading Dapper Labs to build Flow, a next-generation blockchain specifically designed for consumer applications.


Flow's architecture allows for high throughput and scalability, making it the ideal foundation for digital products like NBA Top Shot — a platform that lets fans collect officially licensed NBA highlight Moments™. With over $1.2 billion in total sales and more than 1.6 million users, NBA Top Shot is one of the most successful blockchain applications to date. Following its success, NFL All Day launched with a similar concept, bringing American football fans closer to the game through interactive digital collectibles.


Dapper Labs continues to innovate with new products like Disney Pinnacle, a digital pin-trading experience that blends classic collecting with the latest Web3 tech. The company has processed over 40 million transactions, with $1.5 billion in total value, and has a user base exceeding 2 million globally. Backed by major investors like Andreessen Horowitz (a16z), Samsung Next, and Digital Currency Group, Dapper Labs has also been recognized by Fast Company as one of the world’s most innovative companies and the #1 gaming company of 2022.


In terms of ecosystem positioning, Dapper Labs competes indirectly with other NFT and Web3 entertainment projects such as Sorare (digital sports cards), OpenSea (NFT marketplace), and Immutable (blockchain game studio and platform). However, Dapper’s unique vertical integration of branded partnerships, blockchain infrastructure, and consumer-focused design makes it distinct in the space.

Dapper Labs provides numerous benefits and features that make it a standout project in the Web3 and NFT entertainment space:


  • Mass-Market Ready: Products like NBA Top Shot and NFL All Day are designed for mainstream audiences with easy onboarding and fiat payments.
  • Flow Blockchain: The proprietary Flow blockchain is scalable, fast, and designed specifically for digital asset applications.
  • Exclusive Brand Partnerships: Collaborations with top-tier franchises like the NBA, NFL, Disney, and LaLiga offer one-of-a-kind digital experiences.
  • User Ownership: All assets are owned by users via blockchain, ensuring control and verifiable scarcity.
  • Real-World Value: Marketplace liquidity and community engagement create tangible value from digital experiences.
  • Industry Recognition: Named the #1 gaming company of 2022 by Fast Company, showing thought leadership and execution excellence.

Dapper Labs platforms are designed to offer a simple, secure, and intuitive onboarding experience for both new and experienced users. Here’s how you can get started with the Dapper ecosystem:


  • Visit a Dapper-powered platform such as NBA Top Shot, NFL All Day, or Disney Pinnacle to begin your journey.
  • Click on “Sign Up” and create your Dapper Wallet. This wallet acts as your universal login and payment system across all Dapper Labs applications.
  • Complete the account setup by verifying your email address and enabling two-factor authentication for added security.
  • Add a payment method. Most platforms accept credit/debit cards, Apple Pay, and even cryptocurrency, making it easy to fund your account.
  • Explore the available packs, digital collectibles, or NFT drops, and make your first purchase directly from the marketplace.
  • Participate in community events, challenges, and secondary trading to grow your collection and maximize your experience.

Dapper Labs FAQ

  • Dapper Labs forms official partnerships with top-tier sports organizations like the NBA, NFL, and LaLiga to create branded digital collectibles that fans can own, trade, and interact with. These collaborations result in platforms like NBA Top Shot and NFL All Day, which allow users to collect iconic in-game moments and participate in challenges and fantasy-like utilities. Each league provides licensed media and data, which are then transformed by Dapper Labs into interactive, tradeable NFTs via their Flow blockchain ecosystem.

  • The Flow blockchain is a purpose-built network developed by Dapper Labs to handle the demands of mainstream NFT and gaming applications. Unlike Ethereum, Flow offers multi-role architecture that separates consensus, computation, and storage, enabling high throughput and low fees. It’s the engine behind Dapper’s flagship products, including NBA Top Shot, CryptoKitties, and Disney Pinnacle, ensuring scalable and user-friendly Web3 experiences.

  • While Dapper Labs products like NBA Top Shot and NFL All Day operate independently, they are unified under the Dapper Wallet infrastructure, allowing seamless account access across platforms. Each collectible remains platform-specific but can be managed through a single wallet. This approach keeps user experience fluid and enables Dapper to build a consistent cross-platform engagement model without cross-contaminating each product’s unique licensing restrictions.

  • Disney Pinnacle is a digital pin-trading platform launched by Dapper Labs in collaboration with Disney, Pixar, and Star Wars. It enables fans to collect and trade beautifully designed digital pins featuring characters from beloved franchises. This product fits into Dapper's strategy by expanding beyond sports into fan-centric entertainment IP, and offering a gamified collectibles marketplace for a broader audience. It reinforces Dapper’s vision to create global digital experiences on the Flow blockchain.

  • Dapper Labs lowers the entry barrier to Web3 participation by offering custodial wallet services via the Dapper Wallet. This wallet supports fiat payments, credit cards, and crypto, making it easy for users without blockchain knowledge to join. Additionally, the platform enforces strong security protocols like 2FA, email verification, and account recovery tools. This blend of convenience and security enables mainstream users to interact with NFTs and digital assets with minimal friction while maintaining control of their digital property.

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