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LunarCrush

LunarCrush

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About LunarCrush

LunarCrush aggregates real-time social media, sentiment and influencer data across Twitter, Reddit, YouTube—offering AI-powered market intelligence and API access to inform crypto investment decisions.

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LunarCrush is a cutting-edge social intelligence platform designed to provide deep insights into how social media influences financial markets—especially in the rapidly evolving world of cryptocurrency. By analyzing millions of real-time data points from platforms such as Twitter, Reddit, and YouTube, LunarCrush translates social trends into actionable metrics. This empowers users—from investors to marketers—to make informed decisions based on community sentiment and influence.

Founded by Joe Vezzani, Dan Williams, and Jonathan Farjo, the platform has evolved from human-curated crypto sentiment tools in 2018 to a full-fledged data intelligence ecosystem today. LunarCrush serves a broad audience including traders, enterprises, and app developers, and is widely recognized for its transparent, community-focused, and highly intuitive interface. LunarCrush enables users to anticipate trends before they happen, offering an edge in a market where timing is everything.

LunarCrush originated in 2018 as a pioneering platform aimed at decoding social influence on crypto markets. In its early days, it provided human-curated cryptocurrency insights, helping traders understand the emotional and behavioral aspects driving price movements. As the space matured, LunarCrush rapidly expanded its technological capabilities. By 2021, it had integrated analysis for NFTs and launched its proprietary Lunr token, enhancing the platform’s functionality and reward system.

Today, the platform offers comprehensive social intelligence across more than 32 categories including crypto, NFTs, and stocks. Through proprietary metrics such as AltRank™ and Galaxy Score™, users can quantify both social and market sentiment to measure the momentum of various digital assets. The innovation of these tools lies in their ability to merge social interaction metrics with real-time market data, offering a unique, multidimensional view of asset performance. This is especially relevant in a space where news spreads rapidly and sentiment shifts can lead to major market swings.

The interface of LunarCrush is built for both novice and experienced users. From custom dashboards to in-depth creator rankings, users can follow assets, influencers, or entire categories of interest. The AI Companion provides conversational analytics, answering questions about market trends and delivering explanations of key movements. Users can compare assets side-by-side, create watchlists, and analyze volume, engagement, and sentiment—making LunarCrush an all-in-one command center for social market intelligence.

Additionally, LunarCrush has released a public API, enabling developers and enterprises to integrate social data directly into trading models, custom applications, or LLMs. This API supports functionalities like keyword tracking, sentiment analysis, and news aggregation—opening new doors for innovation in trading algorithms and market analysis.

In terms of competition, similar platforms include Santiment, The TIE, and CryptoQuant. However, LunarCrush stands out for its deep emphasis on social metrics, user-centric design, and proprietary ranking algorithms like AltRank™, which are not commonly found in other tools. These innovations have made LunarCrush a cornerstone for users who want to stay ahead of socially-driven markets.

LunarCrush provides numerous benefits and features that make it a standout project in the crypto analytics and social intelligence space:

Real-Time Social Search: Instantly scan millions of conversations to identify market shifts based on social sentiment and engagement.
AltRank™ and Galaxy Score™: Proprietary metrics that rank digital assets by combining market data with social activity, offering a multidimensional view of performance.
AI Companion: AI-powered assistant that explains why trends are happening, not just what is happening—perfect for traders who want clarity and context.
Trending Topics: Understand the fastest-growing narratives across social platforms to capture early signals before they become mainstream.
Creator Rankings: Evaluate the influence of top crypto and finance creators based on reach, mentions, and engagement.
Comparison Tools: Analyze assets side-by-side using market metrics, social mentions, and sentiment scores to find breakout projects.
Developer API: Tap into LunarCrush’s vast data layer to build custom trading bots, dashboards, or LLMs with real-time social analytics.
Personalized Home Screen: Track only what matters to you—favorite assets, influencers, or categories—making the platform highly user-centric.

LunarCrush is built for accessibility, offering a frictionless experience to get started with crypto social analytics:

Create a Free Account: Go to LunarCrush.com and click “Sign Up.” You can use an email address or sign in with a connected wallet.
Customize Your Dashboard: After signing in, you can build a home screen that reflects your interests—select assets, creators, and categories to track.
Explore Metrics: View AltRank™, Galaxy Score™, social volume, engagement, and creator activity for thousands of assets—all in real-time.
Use the AI Companion: Ask the built-in AI questions about why assets are trending, what metrics are rising, and what social sentiment looks like.
Integrate with the API: Developers can access the API to pull social data for apps, dashboards, or algorithmic models.
Stay Ahead of Trends: Use social monitoring and trending topic feeds to discover breakout tokens, top creators, and new market narratives.

LunarCrush FAQ

LunarCrush tracks real-time conversations across major platforms like X (Twitter), Reddit, YouTube, and more. Through its Trending Topics and Social Volume metrics, the platform identifies spikes in engagement and keyword usage. These social signals are analyzed using proprietary AI models to detect narrative momentum before it enters mainstream financial media. Users can explore this data through LunarCrush's dynamic dashboards, giving them a competitive advantage by surfacing emerging stories and assets early.
Yes, developers can fully leverage the LunarCrush API to access high-volume social data streams. This includes real-time social mentions, sentiment scores, influencer metrics, and asset comparisons. These data points are ideal for building AI models, such as LLMs or algorithmic trading bots, that respond to market sentiment in real time. Developers can query by asset, keyword, or topic and integrate the data into automated systems that make smarter, socially-informed decisions.
Creators are central to the LunarCrush experience. The platform tracks and ranks them based on reach, engagement, mentions, and influence, highlighting those who drive conversations in the crypto and finance space. These rankings help users identify who is shaping sentiment across different assets. For creators, it offers visibility and credibility—showcasing their impact and enabling better monetization opportunities. LunarCrush bridges the gap between social authority and market performance.
AltRank™ is a proprietary metric developed by LunarCrush that evaluates an asset by combining its market performance with social momentum. Unlike traditional rankings based only on market cap or price, AltRank™ factors in social engagements, mentions, and activity, providing a holistic view of an asset’s standing in both financial and community-driven metrics. This allows traders to identify assets with strong grassroots momentum, even if they haven’t yet achieved top market cap status.
While rooted in cryptocurrency, LunarCrush has expanded into tracking stocks, NFTs, and general social sentiment. Its insights are valuable to marketers, financial advisors, media companies, and enterprise strategists. By analyzing real-time conversations and identifying cultural trends early, brands and businesses can make better decisions, shape campaigns, or even forecast demand. The platform’s AI tools and API give non-crypto users the ability to tap into raw, crowd-sourced insights from the digital world.