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Web3 Enabler

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DeFiPayments
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About Web3 Enabler

Web3 Enabler offers a no-code solution to integrate cryptocurrency payments directly into Salesforce and other CRM systems, enabling businesses to process blockchain transactions seamlessly within their existing workflows.

Web3 Enabler is a revolutionary platform that brings blockchain technology to enterprise systems with seamless integration and no prior crypto knowledge required. It is specifically designed to connect traditional software like Salesforce with decentralized finance (DeFi) systems, allowing businesses to start accepting cryptocurrency payments in less than five minutes. Through robust architecture and strategic design, Web3 Enabler provides a critical bridge between legacy systems and the fast-evolving blockchain ecosystem.


At the core of Web3 Enabler’s mission is enabling businesses to reap the benefits of decentralization—such as transparency, automation, and global reach—without requiring any changes to existing workflows. From automated smart contract executions to real-time settlement through stablecoins like USDT and USDC, the platform empowers users to move quickly and securely into the future of finance. With its suite of tools and services available on the Salesforce AppExchange, Web3 Enabler is redefining how enterprises interact with blockchain technologies.

Web3 Enabler is more than a crypto payment gateway—it is a Web 2.5 solution focused on connecting enterprises to the world of Web3. Operating as a Salesforce-native dApp, it offers a complete blockchain integration framework for businesses looking to modernize their operations. From day one, the platform was designed to provide seamless integration with Salesforce, which continues to serve as the starting point for its expansive roadmap.


The platform supports rapid implementation, with businesses able to activate crypto payment features without blockchain expertise. Payment data is injected directly into Salesforce workflows, enabling actions like task assignments, project releases, and commission authorizations to be triggered based on payment confirmation. This streamlined approach not only boosts operational efficiency but also enhances compliance through support for KYT (Know Your Transaction) and KYC (Know Your Customer) processes.


Through its strong focus on integration, Web3 Enabler bridges a critical gap between legacy systems and the benefits of decentralized systems. Its tools offer compatibility with mainframe systems, ERP software like SAP and Oracle, and major CRM platforms. This makes it a vital tool in industries such as finance, healthcare, and logistics—sectors where transaction transparency and compliance are paramount.


Competitors include platforms like Alchemy, Fireblocks, and Circle, which also provide crypto infrastructure. However, what sets Web3 Enabler apart is its singular focus on Salesforce-native functionality and ease of use, making it the most accessible solution for non-technical enterprise teams. Its emerging product line, including the upcoming Digital Asset Wallet for Financial Services Cloud, further extends its utility by offering 360° visibility into crypto portfolios.


The project is led by Alex Hochberger, an MIT-trained technologist and experienced entrepreneur with a deep understanding of the enterprise software landscape. Under his leadership, Web3 Enabler is positioned to become a pivotal solution in the transformation of enterprise financial systems.

Web3 Enabler provides numerous benefits and features that make it a standout project in the enterprise blockchain integration space:


  • Zero Technical Barrier: Businesses can begin accepting crypto payments in under five minutes, with no blockchain experience required.
  • Seamless Salesforce Integration: Fully native to Salesforce, enabling workflow automation, compliance tracking, and real-time updates based on crypto transactions.
  • Multiple Crypto Options: Accept Bitcoin, Ethereum, XRP, USDT, and USDC, with plans for expanding asset support.
  • Global Compatibility: Useful in LATAM, Asia, Africa, and Middle East markets where stablecoins are highly used.
  • Compliance-First Design: Integrates KYC and KYT data for robust compliance across jurisdictions.
  • Decentralized Storage Support: Offers file sharing, audit logs, and immutable histories using decentralized file storage solutions.
  • AI Integration: Supports future deployment of AI-managed blockchain workflows with tools like Microsoft Copilot and Salesforce Agentforce.

Web3 Enabler makes onboarding effortless with its low-code, high-efficiency setup process:


  • Install the App: Visit the Salesforce AppExchange or use the install extension via the official website.
  • Choose a Wallet: Connect a supported wallet (e.g., Wallet Connect, MetaMask) or use a corporate-managed wallet.
  • Set Your Preferences: Define payment triggers, integrate KYT/KYC rules, and automate backend processes.
  • Send & Accept Payments: Generate payment URLs and QR codes directly from Salesforce. Accept payments in BTC, ETH, USDT, and more.
  • Monitor Transactions: Use Salesforce dashboards and reports to visualize payment flows, balances, and transaction histories.
  • Access Documentation: Use the User Manual or schedule a call with the team for a personalized walkthrough.

Web3 Enabler FAQ

  • Web3 Enabler removes the complexity of blockchain integration by allowing any Salesforce user to accept crypto payments without prior technical experience. Users can generate payment URLs and QR codes directly from Salesforce and share them via email or invoices. This makes crypto transactions as simple as sending an email while maintaining security and operational efficiency. Web3 Enabler bridges the technical gap by automating the back-end processing so users never need to leave their CRM.

  • Yes, Web3 Enabler enables automation of Salesforce workflows triggered by blockchain-based events such as completed payments. This includes assigning project managers, releasing product holds, or generating internal notifications. These automations are powered by smart contracts and seamlessly integrated into existing CRM logic. Web3 Enabler makes your Salesforce instance not just a database but an intelligent automation hub driven by real-time crypto interactions.

  • Stablecoins like USDT and USDC are essential to Web3 Enabler’s international strategy because they allow fast, reliable, and low-cost transactions across borders. These tokens are especially beneficial in regions with less stable fiat systems or banking limitations. Web3 Enabler makes it easy to accept and process stablecoin payments within Salesforce, which can then be linked to accounting and operational workflows.

  • Web3 Enabler improves the visibility of client portfolios through its Digital Asset Wallet for Financial Services Cloud, allowing advisors to see a client’s blockchain holdings alongside traditional assets. This full-spectrum visibility enables more accurate financial planning and risk assessment. Integrated into Salesforce, it ensures secure, private access to crypto asset data without compromising client control. Web3 Enabler transforms advisor-client conversations into data-driven, personalized engagements.

  • Corporate-managed wallets allow businesses to securely manage digital assets with features like role-based access, transaction authorizations, and audit logs. Web3 Enabler integrates these wallets into Salesforce, making it easier for enterprises to track, reassign, and control crypto funds. These features are vital for regulatory compliance, internal audits, and operational continuity. Web3 Enabler delivers institutional-grade wallet management without adding operational friction.

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